What is a storyboard?

In the audiovisual world, the storyboard or storyboard is a series of vignettes or drawings in sequence form that serve as a guide to understand the story to be told and follow the narration before recording or creating an animation.

In user experience , the term storyboard is also used to refer to a prototyping technique that represents how a product or service will work through comic panels. The storyboard is embodied in a model or mockup that clarifies how navigation and interaction with the user is through web pages, screens or other interfaces. The advantage of the storyboard for prototyping is that it is fast and does not require investment. It is especially suitable in cases where the new design implies changes in the actions carried out by the user.


List of Digital Marketing Terms